NOVALIGHT
Solutions

Build More Value Around Every Character IP

NOVALIGHT helps IP owners, merchandise partners, and event operators transform physical character products into connected fan experiences.

For IP Owners

Extend the Character Beyond Content

Connect merchandise, digital storytelling, fan engagement, and offline events under one character experience.

Build with NOVALIGHT
  • Extend engagement after merchandise purchase
  • Create new reasons for repeat purchases
  • Connect multiple merchandise products
  • Activate exclusive fan experiences
  • Manage digital content and missions
  • Understand participation and usage patterns
For Merchandise Brands

Create Interactive Character Products

Transform figures, collectibles, apparel, accessories, and merchandise into connected physical-digital products.

NFC character figuresSeasonal outfitsCharacter accessoriesLimited-edition collectiblesEvent merchandiseMembership productsMission-linked products
For Events & Pop-Up Stores

Connect Offline Fan Moments

NOVALIGHT's tagging experience can be integrated into concerts, fan meetings, exhibitions, and pop-up stores. Fans verify product ownership or attendance through simple interactions and immediately unlock missions, content, or rewards.

  1. 1Arrive at event
  2. 2Tap NFC zone
  3. 3Verify product / visit
  4. 4Complete mission
  5. 5Unlock content
  6. 6Receive reward
Global Manufacturing & Distribution

Technology Designed for Real Products

NOVALIGHT combines digital platform development with manufacturing collaboration to ensure that NFC technology can be integrated into real character products.

Product prototyping
NFC integration
RF recognition positioning
Materials review
Mold review
Packaging
Quality control
Production readiness
Export & distribution collaboration

Build the Next Character Experience with Us

NOVALIGHT works with companies across the character ecosystem — from IP owners and merchandise brands to event operators and global distributors.

Partner with NOVALIGHT